Public Health
Volume 123, Issue 9 , Pages 581-582 , September 2009

e-Supplement–World Social Marketing Conference 2008: Where is our Coke?

References 

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  6. Bethune GR, Lewis HJ. Let's talk about smear tests: Social marketing for the National Cervical Screening Programme. Public Health. 2009;
  7. Fraze JL, Uhrig JD, Davis KC, Taylor MK, Lee NR, Spoeth S, et al. Applying core principles to the design and evaluation of the ‘Take Charge. Take the Test’ campaign: what worked and lessons learned. Public Health 2009. doi:10.1016/j.puhe.2009.08.006.
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PII: S0033-3506(09)00234-0

doi: 10.1016/j.puhe.2009.09.002

Public Health
Volume 123, Issue 9 , Pages 581-582 , September 2009